Monday, March 8, 2010

Old Arizona

Here's the nitty gritty:
Team: Alex, Alexa, Annie, Emily, Katie
Team Leader: Annie

Update: As of 3/6/2010

We met with Darcy from Old Arizona on Saturday to learn even more about Old Arizona. Some salient observations/questions raised by both our team and Darcy include:

+ Increase government and corporate funding "How can Old Arizona possibly compete with The Boys and Girls Club?"
+ How to educate off the street patrons about the Arizona Bridge Project while utilizing the retail space
+ Increase awareness and exposure to the community (they're very well known in the theater community, how to expand into main stream?)

Striking information:
+ Costs $40,000 to incarcerate a female inmate, the same amount to provide after school programs to 15 girls at Old Arizona.

Moving forward:

Old Arizona needs a vehicle that is able to provide a comprehensive overview of the history of OA, where they come from, what they do now, whose lives they've changed, and how potential funders can help. The newsprint publication seems to be the best option as it serves a variety of purposes: it filters & simplifies the Old Arizona story, it speaks to both potential funders and off the street patrons, it can be both educational and promotional material. We also foresee a possible web component, possibly just a web-location of the publication scanned so it can be easily passed around electronically.


Possible next steps:
Discuss budget from Darcy, Request newsprint quotes, consider content

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